{"id":40443,"date":"2023-05-13T12:00:16","date_gmt":"2023-05-13T12:00:16","guid":{"rendered":"https:\/\/dev.way.com\/blog\/?p=40443"},"modified":"2025-07-10T08:01:12","modified_gmt":"2025-07-10T08:01:12","slug":"what-is-the-geico-lizards-name","status":"publish","type":"post","link":"https:\/\/dev.way.com\/journal\/what-is-the-geico-lizards-name\/","title":{"rendered":"Gordon or Martin? What is the GEICO lizard&#8217;s name?"},"content":{"rendered":"<p style=\"text-align: center;\"><em>It is not unknown that marketing is integral to the promotion and success of GEICO. This quirky lizard is not just a mascot for the company, but an author of a published book as well. Since it&#8217;s birth twenty-two years ago, GEICO\u2019s Gecko mascot still appeals to people probably due to its endearing and timeless quirks. But, what is the GEICO lizard&#8217;s name? Here\u2019s a rundown of GEICO&#8217;s lizard, one of its popular mascots.\u00a0<\/em><\/p>\n<div class=\"event_contaniner\" style=\"display:none;\">\n\t<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #e71346;color:#e71346\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #e71346;color:#e71346\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/dev.way.com\/journal\/what-is-the-geico-lizards-name\/#Billie_Jean_King_National_Tennis_Center_Events\" >Billie Jean King National Tennis Center Events<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/dev.way.com\/journal\/what-is-the-geico-lizards-name\/#Who_is_GEICO_Gecko\" >Who is GEICO Gecko?\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/dev.way.com\/journal\/what-is-the-geico-lizards-name\/#What_is_the_real_name_of_the_GEICO_lizard\" >What is the real name of the GEICO lizard?\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/dev.way.com\/journal\/what-is-the-geico-lizards-name\/#Which_came_first_Gecko_or_GEICO\" >Which came first, Gecko or GEICO?\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/dev.way.com\/journal\/what-is-the-geico-lizards-name\/#Is_Gecko_British\" >Is Gecko British?\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/dev.way.com\/journal\/what-is-the-geico-lizards-name\/#What_is_the_relation_between_GEICOs_Gecko_and_Avengers\" >What is the relation between GEICO\u2019s Gecko and Avengers?\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/dev.way.com\/journal\/what-is-the-geico-lizards-name\/#Is_the_Gecko_the_only_mascot_of_GEICO\" >Is the Gecko the only mascot of GEICO?\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Billie_Jean_King_National_Tennis_Center_Events\"><\/span>Billie Jean King National Tennis Center Events<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\t<div class=\"eventc\">\n\t\t<div class=\"sugrow clearfix\" id=\"events-container\"> <\/div>\n\t\t<div id=\"eventLoader\" class=\"text-center\" style=\" display: none; \"> <img decoding=\"async\" width=\"50px\" height=\"50px\" src=\"https:\/\/wordwblog02.way.com\/wp-content\/themes\/way.com\/assets\/images\/loading.gif\" \/> <\/div>\n\t\t<div class=\"view_more w-15 float-right justify-content-end\" style=\"display:flex;\"> <a id=\"loadEvents\" href=\"javascript:;\"> View More <\/a> <\/div>\n\t<\/div>\n<\/div>\n<h2><span class=\"ez-toc-section\" id=\"Who_is_GEICO_Gecko\"><\/span><span data-contrast=\"auto\">Who is GEICO Gecko?<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span data-contrast=\"auto\">Introduced in 2000, this gecko is one of the mascots of the GEICO insurance company. Stretching over two decades, the GEICO lizard has appeared in more than 150 commercials. Inspired by the common mispronunciation that the company often faced, Martin agency proposed this green-colored lizard. This was a blend of different reptile species. However, the time of Gecko\u2019s introduction collided with the ongoing strike that prevented live actors from appearing in TV commercials. As a result, this mascot became an instant success.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_is_the_real_name_of_the_GEICO_lizard\"><\/span><span data-contrast=\"auto\">What is the real name of the GEICO lizard?<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span data-contrast=\"auto\">Informally referred to as Gordon the gecko, it is officially named Martin, after the agency. In 2005, this nectar-consuming Gold-dust gecko with varied colors and behaviors was selected America&#8217;s favorite advertising icon. This mascot has featured in nearly 150 commercials and has also published a book, <\/span><i><span data-contrast=\"auto\">You\u2019re Only Human.<\/span><\/i><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Which_came_first_Gecko_or_GEICO\"><\/span><span data-contrast=\"auto\">Which came first, Gecko or GEICO?<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span data-contrast=\"auto\">Gecko was born out of a common mispronunciation faced by the company. GEICO is the acronym for Government Employment Insurance Company. However, it is not a government organization as the name suggests. GEICO is an insurance agency that provides insurance to government employees.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Is_Gecko_British\"><\/span><span data-contrast=\"auto\">Is Gecko British?<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span data-contrast=\"auto\">Gecko speaks the accent common in the East end of London, giving it a more relatable tone. Kelsey Grammar provided the gecko&#8217;s voice when it was launched. Currently, Jake Wood the English comedian renders his voice to the lizard.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/www.way.com\/auto-insurance\"><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-16713 size-full aligncenter\" src=\"https:\/\/blog.way.com\/wp-content\/uploads\/2020\/10\/Car-Insurance-_3.png\" alt=\"Free auto insurance quotes\" width=\"970\" height=\"90\" \/><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"What_is_the_relation_between_GEICOs_Gecko_and_Avengers\"><\/span><span data-contrast=\"auto\">What is the relation between GEICO\u2019s Gecko and Avengers?<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span data-contrast=\"auto\">GEICO aired an advertisement when <em>Avengers: Infinity War<\/em> was released. The gecko is seen clutching Thanos&#8217; Infinity Gauntlet wandering by a movie theatre screening\u00a0 <em>Avengers: End Game.<\/em> However, it\u00a0 soon alters reality with a flick of his fingers, halving the cost of vehicle insurance.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Is_the_Gecko_the_only_mascot_of_GEICO\"><\/span><span data-contrast=\"auto\">Is the Gecko the only mascot of GEICO?<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span data-contrast=\"auto\">GEICO has had its marketing game running strong. Their list doesn\u2019t begin or end with the quirky gecko. It began with an animated man heading the Dumb Things campaign which said, \u201c<\/span><span data-contrast=\"none\">We all do dumb things. Paying too much for car insurance doesn&#8217;t have to be one of them.&#8221; The other mascots that followed the gecko were Maxwell the pig, and the Cavemen. There were a string of campaigns that featured these mascots, and others with actors. <\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\"> <a href=\"https:\/\/www.way.com\/way-plus\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-37765 size-full\" src=\"https:\/\/blog.way.com\/wp-content\/uploads\/2022\/03\/WAY-PLUS.png\" alt=\"WAY PLUS\" width=\"794\" height=\"294\" srcset=\"http:\/\/wordwblog02.way.com\/wp-content\/uploads\/2022\/03\/WAY-PLUS.png 794w, http:\/\/wordwblog02.way.com\/wp-content\/uploads\/2022\/03\/WAY-PLUS-300x111.png 300w, http:\/\/wordwblog02.way.com\/wp-content\/uploads\/2022\/03\/WAY-PLUS-768x284.png 768w\" sizes=\"auto, (max-width: 794px) 100vw, 794px\" \/><\/a><\/span><\/p>\n<p><span data-contrast=\"none\">Whether or not\u00a0<\/span><a href=\"https:\/\/www.way.com\/auto-insurance\/geico-car-insurance-review\"><span data-contrast=\"none\">GEICO car insurance<\/span><\/a><span data-contrast=\"none\"> is your current insurance provider when it is time to renew your coverage,\u00a0<\/span><a href=\"https:\/\/www.way.com\/auto-insurance\"><span data-contrast=\"none\">compare auto insurance quotes with Way.com<\/span><\/a><span data-contrast=\"none\">. We offer you the lowest rates and best coverage options.<\/span><\/p>\n<hr \/>\n<p>&nbsp;<\/p>\n<p><em><span class=\"TextRun SCXW203516016 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW203516016 BCX0\">Here\u2019s more info on\u00a0<\/span><\/span><a class=\"Hyperlink SCXW203516016 BCX0\" href=\"https:\/\/www.way.com\/airport-parking\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"TextRun Underlined SCXW203516016 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW203516016 BCX0\" data-ccp-charstyle=\"Hyperlink\">top-rated airport parking<\/span><\/span><\/a><span class=\"TextRun SCXW203516016 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW203516016 BCX0\">,\u00a0<\/span><\/span><a class=\"Hyperlink SCXW203516016 BCX0\" href=\"https:\/\/www.way.com\/cities\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"TextRun Underlined SCXW203516016 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW203516016 BCX0\" data-ccp-charstyle=\"Hyperlink\">the best parking spots in your city<\/span><\/span><\/a><span class=\"TextRun SCXW203516016 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW203516016 BCX0\">, affordable\u00a0<\/span><\/span><a class=\"Hyperlink SCXW203516016 BCX0\" href=\"https:\/\/www.way.com\/auto-insurance\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"TextRun Underlined SCXW203516016 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW203516016 BCX0\" data-ccp-charstyle=\"Hyperlink\">auto insurance<\/span><\/span><\/a><span class=\"TextRun SCXW203516016 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW203516016 BCX0\">, easy\u00a0<\/span><\/span><a class=\"Hyperlink SCXW203516016 BCX0\" href=\"https:\/\/www.way.com\/auto-refinance\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"TextRun Underlined SCXW203516016 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW203516016 BCX0\" data-ccp-charstyle=\"Hyperlink\">auto refinance<\/span><\/span><\/a><span class=\"TextRun SCXW203516016 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW203516016 BCX0\">,\u00a0and\u00a0<\/span><\/span><a class=\"Hyperlink SCXW203516016 BCX0\" href=\"https:\/\/www.way.com\/car-wash-near-me\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"TextRun Underlined SCXW203516016 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW203516016 BCX0\" data-ccp-charstyle=\"Hyperlink\">high-quality car washes near you<\/span><\/span><\/a><span class=\"TextRun SCXW203516016 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW203516016 BCX0\">.<\/span><\/span><span class=\"EOP SCXW203516016 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/em><\/p>\n<p>&nbsp;<\/p>\n<hr \/>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It is not unknown that marketing is integral to the promotion and success of GEICO. This quirky lizard is not just a mascot for the company, but an author of a published book as well. Since it&#8217;s birth twenty-two years ago, GEICO\u2019s Gecko mascot still appeals to people probably due to its endearing and timeless&hellip; <a class=\"more-link\" href=\"https:\/\/dev.way.com\/journal\/what-is-the-geico-lizards-name\/\">Continue reading <span class=\"screen-reader-text\">Gordon or Martin? What is the GEICO lizard&#8217;s name?<\/span><\/a><\/p>\n","protected":false},"author":46,"featured_media":40480,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[6424,569],"tags":[],"class_list":["post-40443","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","category-auto-insurance","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.3 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Gordon or Martin? What is the GEICO lizard&#039;s name? &#187; Way Blog<\/title>\n<meta name=\"description\" content=\"The complete information about GEICO&#039;s popular mascot, the GEICO Gecko or the Geico Lizard. Know the reasons behind its popularity.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Gordon or Martin? What is the GEICO lizard&#039;s name?\" \/>\n<meta property=\"og:description\" content=\"The complete information about GEICO&#039;s popular mascot, the GEICO Gecko or the Geico Lizard. 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